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Law Firm Marketing in August

Legal Expert Connections

The slow pace of August is an ideal time to recharge your law firm marketing plans for the September back-to-work season. Research industry events, conferences, and seminars happening in September and through the end of the year. Encourage satisfied clients to refer their associates, friends, and family to your law firm.

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The Secret SAUCE for Law Firm Marketing on LinkedIn

Legal Expert Connections

Building an engaged audience for your law firm through social media channels like LinkedIn and blog marketing is essential in today’s digital landscape. This article outlines a simple five-step strategy to create compelling content for your law firm marketing on LinkedIn, with a focus on content for your company page.

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The Value Equation in Law Firm Marketing

Legal Expert Connections

Prospective clients looking for a new law firm want to know answers to obvious law firm marketing questions like, “Who are you and what can you do for me?” Continuing education seminars are also a good way to get your foot in the door. Note: We can provide a sample law firm resume on request.)

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Law Firm Marketing: What to Include in a Client Newsletter

Legal Expert Connections

Your current clients represent 100% of your law firm revenue, so it is important to reinforce your business and personal relationships on a consistent basis. Whether it’s a successful jury verdict, a summary judgment win, or a negotiated settlement, clients like to learn about how your firm defends its clients.

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Continuing Legal Education for Paralegals

Clio

Every two years, California paralegals must complete (1) four hours of CLEs on legal ethics and (2) four hours of CLEs in general law or an area of specialized law. Networking with other legal professionals Some CLEs for paralegals will take the form of in-person seminars or workshops, while others may be presented as live webinars.