Justia Legal Marketing & Technology blog

OCTOBER 17, 2023

The homepage is one of the most important pages for your law firm website. In order to fully leverage the SEO value and conversion potential of your homepage, you’ll need to establish your brand, communicate your law firm’s value, demonstrate your expertise, and make strategic design decisions to encourage conversions.

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Clio

NOVEMBER 4, 2024

Many lawyers start their firms focused on helping clients and building a successful practice, not wanting to think about the day they’ll leave it. However, failing to develop a small law firm succession plan for the firm’s eventual leadership transition opens the door to significant risks for your firm and your clients.

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Justia Legal Marketing & Technology blog

JANUARY 12, 2024

In the digital age, one of the most important parts of your practice-growth strategy is your law firm’s website. Keep reading this post for four resolutions that can help breathe new life into your law firm’s website as you start working toward your 2024 goals. Then, update your content accordingly.

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Justia Legal Marketing & Technology blog

APRIL 25, 2025

That means your site needs more than just contact information. Our law firm website platform, Justia Elevate , is designed specifically for law firms. Craft freeform content for any page on your law firm’s website effortlessly, from practice areas to firm bios! (As

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Clio

NOVEMBER 20, 2024

The valuation process for any type of business can be daunting, but law firms pose unique challenges. Nonetheless, you will need to understand law firm valuation if you want to sell your practice, or if you want to acquire another firm. What is law firm valuation? Why is law firm valuation important?

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Justia Legal Marketing & Technology blog

SEPTEMBER 8, 2023

While you certainly want to increase law firm website traffic, you also want to turn those website visitors into clients. Simply put, converting your website visitors into new clients is crucial for law firm growth. Leverage badges for awards and associations as marketing collateral for your firm. The WCAG 2.1

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Clio

NOVEMBER 26, 2024

How is the Canada Post strike impacting law firms? Every law firm operates differently, and will face different impacts as a result of the Canada Post strike and subsequent delays. Here are just a few of the issues facing law firms operating in Canada.

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Justia Legal Marketing & Technology blog

JULY 21, 2023

When you spend your hard-earned marketing dollars on pay-per-click (PPC) advertising for your law firm, every click counts. Therefore, it is crucial that the potential new clients clicking on your ads land on specialized pages designed to convert, or in other words, call your firm or submit a contact form. Landing Pages v.

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Above the Law - Technology

NOVEMBER 15, 2023

If you’re worried about the security of the confidential information you store at your law firm, there are some simple steps you can take to better secure your data. The post Private Eyes: What Law Firms Need To Do To Keep Their Data Secure appeared first on Above the Law.

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Justia Legal Marketing & Technology blog

MAY 30, 2023

You can reply to this response to refine and revise the information, data, and content ChatGPT created. Give ChatGPT an overview of your Law firm practice. To effectively leverage ChatGPT and ensure you get the best responses to your prompts, you will want to first give a background of your law firm practice as a prompt.

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Justia Legal Marketing & Technology blog

OCTOBER 30, 2023

However, developing high-quality content is also critical to building a strong law firm website optimized for search engines and increased conversions. Justia AI Writer empowers lawyers with access to our exclusive AI content generation tool specifically designed to aid in law firm website content creation.

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Legal IT Professionals

FEBRUARY 2, 2024

LexisNexis ® Legal & Professional, a leading global provider of information and analytics, today released results from a survey of senior leadership at top U.S. law firms and legal professionals at Fortune 1000 companies.

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Justia Legal Marketing & Technology blog

APRIL 26, 2023

As we enter the spring and summer months, you may be considering refreshing your law firm website for the second half of the year. Your website is often the first point of contact between your law firm and new clients, the general public, and even other lawyers! Your law firm’s future clients are no exception.

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Justia Legal Marketing & Technology blog

FEBRUARY 28, 2025

The world of law firm marketing is changing, and video is at the forefront of this transformation. As clients increasingly turn to online video content, law firms that leverage this medium have a unique opportunity to build credibility and foster stronger connections with their audience. Reserve your seat today!

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Legal Talk Network

JULY 16, 2024

Many lawyers today are not adequately prepared to tackle the challenges they face when it comes to law firm optimization, especially with the limited focus that law schools place on the business of law. So, what’s the key to optimizing your law firm? Data-driven strategies.

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Justia Legal Marketing & Technology blog

NOVEMBER 16, 2023

As the legal landscape and profession continue to evolve following the COVID-19 pandemic, law firm associates must also develop habits and skills designed to build a strong reputation and meaningful relationships that lead to individually aligned professional opportunities. ET/10:00 a.m. PT on Thursday, November 17, 2023.

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Legal IT Insiders

SEPTEMBER 19, 2024

Atlas Cloud, which provides IT services to the recruitment and legal sector, publishes research today (19 September) showing that almost three-quarters of UK-headquartered law firms have at least one employee […] The post New UK law firm cyber research finds over one million passwords on the dark web appeared first on Legal IT Insider.

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Justia Legal Marketing & Technology blog

AUGUST 2, 2023

Are you a solo attorney or managing a small law firm? Do you wonder how to unlock your law firm’s full potential? What to Expect in This Justia Webinar Great Life, Great Practice: Four Cornerstones of Law Firm Success will be held on Friday, August 11 at 2:00 p.m. ET/11:00 a.m. Still have questions?

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Justia Legal Marketing & Technology blog

JUNE 4, 2024

Developing a strong online presence is essential for any law firm seeking to reach new clients on the Internet. Law firm websites have long depended on passive techniques for collecting contact information from potential clients. This allows for quick decision-making and efficient follow-up actions.

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Legal IT Professionals

JANUARY 29, 2025

Oddr , the legal industrys first and only invoice-to-cash platform, has announced the release of Invoice-to-Cash: A Buyers Guide for Billing, Collections and Finance Professionals in Law Firms.

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Above the Law - Technology

MAY 22, 2023

A new first-of-its-kind app and companion website, called FosterPower , provide foster youth with comprehensive but easy-to-understand information about their rights to mental health care, education and legal protections. Developed by Bay Area Legal Services , a nonprofit law firm in Tampa, Fla.,

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3 Geeks and a Law Blog

AUGUST 2, 2023

After writing up his findings, Ryan shared that post with Greg and Toby, and the question quickly arose, “can we find some actual, useful data to better understand the effect that Generative AI might actually have on law firms?” to law firms in the very near future. These are quite vague and wide open to interpretation.

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Legal IT Insiders

DECEMBER 15, 2023

International law firm CMS has become the latest to fall victim to a LockBit cyber-attack, which the firm told Legal IT Insider is isolated to CMS Spain.

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Legal IT Insiders

JUNE 19, 2024

We discuss with LegalRM founder and CEO Chris Giles some of the biggest challenges that law firms are facing when it comes to information governance, which is a clear priority […] The post Information governance: The challenges of sprawling data appeared first on Legal IT Insider.

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Justia Legal Marketing & Technology blog

AUGUST 23, 2023

That’s why we are thrilled to present our next Justia Webinar, PPC Advertising in the Legal Industry: Challenges and Opportunities , to help you dive into the world of PPC advertising for lawyers and law firms! We invite you to explore our Justia Webinar Center for full event details and information on other upcoming presentations.

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Justia Legal Marketing & Technology blog

MARCH 18, 2025

In addition, while it may be tempting to copy the bio from your law firms website, search engines do not like duplicate content. Our intelligent assistant can generate a distinct and professional biography for your profile based on existing information, such as your resum or prior biographical content.

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Rocket Matter

JANUARY 27, 2025

Get free e-book How do you make your firm the go-to choice for clients? The answer lies in your law firm branding. A law firms brand is an identity that communicates your expertise, builds trust, and sets you apart from competitors. What does your firm stand for? Heres how: 1. Who do you serve best?

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Justia Legal Marketing & Technology blog

FEBRUARY 14, 2025

Did you know that potential clients don’t always land on your law firm’s homepage first? They might discover your site through a page explaining DUI laws, a blog post about child custody, or even a video testimonial from a past client. They’re comparing different law firms and looking for the right fit.

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Justia Legal Marketing & Technology blog

MARCH 27, 2025

By providing contextually relevant information, law firms can establish themselves as authoritative resources and drive client engagement. Additionally, these answers can be cited by Google AI Overviews, establishing your firm as a trusted source of legal information. They turn to Google. Want expert insights?

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Justia Legal Marketing & Technology blog

APRIL 22, 2025

Law Schools Center. These now provide a wealth of information about aspects such as admissions, academics, costs, extracurriculars, and the careers of graduates. Heres a general overview of the information that the enhanced profiles provide and how theyre laid out. The enhanced law school profiles in the U.S.

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3 Geeks and a Law Blog

MAY 3, 2023

There are three rules for growth and success when it comes to large law firms. Brown emphasizes the need for law firms to develop strategies that prioritize clients and build meaningful relationships. Strategy, strategy, and strategy. So we reached out to Toby a few weeks ago and asked what he’d like to talk about.

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Centerbase

MARCH 3, 2025

As tax season approaches, law firms face a familiar set of challenges organizing records, compiling deductions, and ensuring compliance with complex tax rules. This guide highlights key deductions, important deadlines, and strategies to help law firms successfully navigate tax season.

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MatterSuite

NOVEMBER 7, 2024

Law firm benchmarking is a strategic approach that helps legal businesses assess their performance related to their peers and, consequently, determine their strengths, weaknesses, and performance improvement opportunities. Which makes it important for law firms to understand benchmarking. What Law Firm Benchmarking Is?

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Justia Legal Marketing & Technology blog

MARCH 7, 2025

Therefore, to effectively attract users actively searching for legal information or help, SEO specialists often recommend optimizing these pages to provide relevant, valuable content that precisely aligns with user search intent. Are they easily finding the information they need? Which pages are they landing on first?

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Justia Legal Marketing & Technology blog

APRIL 14, 2023

Justia Connect members can register for Digital and Traditional Marketing for Solo and Small Firms – From No Cost to Low Cost Effective, Practical, and Proven directly from their Justia Connect dashboard , in the Justia Webinars Center , or on the individual webinar information page. What If I Still Have Questions?

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MatterSuite

NOVEMBER 29, 2024

Here are some basic rules for successful communication with law firm clients: Enhancing a case outcomes It is common for attorneys to be more focused on a certain field of law. It is also its proactive approach that ensures that clients feel as informed as they need to be or indeed as valued.

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Above the Law - Technology

JANUARY 10, 2024

What are the nuances of driving innovation within a law firm or legal department? For an inside perspective on that question, we speak with Rachel Dooley , who at the time of this recording was chief innovation officer at the law firm Goodwin Procter, and Ilona Logvinova , managing counsel and head of innovation for McKinsey Legal.

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