Justia Legal Marketing & Technology blog

APRIL 21, 2023

For most lawyers, PPC advertising is not a new concept, but many misconceptions and myths surrounding the use of PPC ads for law firms continue to persist. In this post, we’re providing lawyers with a general overview of PPC advertising, why it matters for law firms, and how it can help your firm grow. What Is PPC?

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Lawyerist

MARCH 1, 2025

Using a visual representation of tasks and their progress, kanban boards help lawyers keep track of their caseload and stay on top of client work. What is a Kanban Board A kanban board is a visual tool that tracks task progression through different stages. Moreover, you can customize kanban boards to fit your unique law practice.

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Attorney at Work

MAY 20, 2022

Law specialization has become increasingly common — almost a necessity. . Abraham Lincoln, licensed to practice law in 1837 in Illinois, may be the archetypal general practice attorney. The Lincoln Legal Papers Project identified over 5,600 cases and nearly 100,000 documents related to Lincoln’s law practice. Ways Clients Win.

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Rocket Matter

JANUARY 21, 2025

Learn how big tech has changed the legal industry Free Guide The Small Firms Guide to Big Tech While any change in how you operate your law office can feel overwhelming, theres never been a better time to start migrating your office structures online. Thats where efficient law firm document automation comes in.

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Lawmatics

MARCH 28, 2025

They dont want to log into a portal, track down your email address, or dust off the household scanner. They want to do what they already do dozens of times a day: take a picture on their phone and hit send. Take personal injury, where documentation often includes real-time photos of injuries, accident scenes, or vehicle damage.

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Rocket Matter

OCTOBER 3, 2023

The dilemma is this: you want to track your hours accurately, but you don’t want to have to put in extra work for it. It can seem overwhelming to have to jot down every minute of client time, but, alas, if you don’t, you’ll be in an even bigger hole. Automatic time tracking improves your firm’s profitability.

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Attorney at Work

JANUARY 27, 2022

When discussing legal tech as an industry, we often focus on horizontal solutions — research, document management, case management, practice management — that apply to law firms regardless of practice area. I specialize in Intellectual property law, not employment or personal injury. Field of law: Personal injury. and Canada.

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Lawyerist

MAY 16, 2024

Compare the potential “right time, right place” effectiveness of a Google Local Services Ad versus an old-school yellow pages or billboard advertisement. The most effective way to track and manage referrals is with tools purpose-built for the task. Law Ruler lets you do much more. Law Ruler lets you do much more.

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Clio

JULY 3, 2024

After all, attracting qualified leads for your law firm can be time-consuming. PPC Campaign Management FindLaw is unique from some of the other lead generation services for lawyers in that it also provides direct advertising services on behalf of law firms.

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Rocket Matter

SEPTEMBER 26, 2023

While these technologies can’t—and shouldn’t—replace most of the very sensitive work legal staff do for their clients, ChatGPT can save your team much-needed time to maximize billable hours. Understandably, many law firms are cautious about utilizing ChatGPT and other AI tools.

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Clio

JULY 3, 2024

Do you have a law firm marketing strategy? To grow your law firm so that it’s thriving and more profitable, you need to attract new clients and cultivate new business. Having a solid law firm marketing strategy and plan helps you grow your law firm by ensuring your firm’s marketing efforts will be as effective as possible.

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Martindale-Avvo

APRIL 18, 2023

Legal marketing is an essential process to build and maintain a successful law practice. It starts with a legal marketing plan. Once you’ve decided how to market your practice, you need to execute that plan. Once you know your goals, you can develop your plan around them. For consumers, that’s a lot of choices.

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LawSites

JANUARY 19, 2024

The law practice management company LEAP Legal Software has hired Misti Holmes , a 20-year veteran of the legal technology, as its new chief operating officer in the United States. I’m delighted to be joining a company with an established track record of excellence and innovation,” said Holmes, who started in the COO position this month. “I

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Lawyerist

APRIL 19, 2024

Built on that strong foundation, the newest ShareFile for legal innovations give law firms the power to create unparalleled document and client-centric efficiencies. You can monitor the downloads, password protect them, and limit the number of times and how long the download links work. Receiving files works similarly.

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Rocket Matter

DECEMBER 10, 2024

In an industry of precision, trust, and consistency, law firms need to plan strategically to achieve sustainable growth. The legal landscape is changing fast, and law firms are under pressure to become more efficient, deliver better client service, and be more adaptable to stay competitive.

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Clio

AUGUST 28, 2024

Thanks to the increasing demand for legal services over the past couple of years, many areas of law are experiencing shifts in their growth trajectories. We know that the pandemic helped contribute to these emerging areas of law. What areas of law are growing? At the same time, the practice of law is changing rapidly.

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Clio

MAY 2, 2024

In addition to this, lawyers rarely (if ever) have a let-off—their clients often expect them to perform at their best all the time. Corporate lawyers working in biglaw will likely be more stressed than estate planning attorneys in a small firm. Even the most intelligent and successful lawyers feel stressed from time to time.

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Legal Tech Monitor

MARCH 29, 2023

Even as we endure the chilly winds of March, it is time to look forward to this summer’s Solo & Small Firm Conference, held June 22-24 at the Osage Casino Hotel in Tulsa. Pray Law Library at the University of Oklahoma College of Law. I’d encourage you to check out the schedule for our conference.

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Lawmatics

MAY 9, 2023

Instagram is an underutilized platform for law firm marketing automation. On Instagram, attorneys can create authentic posts about their firms, create targeted campaigns to engage with their audience and use photography and video to strengthen their law firm's brand identity. billion users worldwide. Can lawyers have social media?

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Legal Tech Monitor

JANUARY 19, 2024

The law practice management company LEAP Legal Software has hired Misti Holmes , a 20-year veteran of the legal technology, as its new chief operating officer in the United States. I’m delighted to be joining a company with an established track record of excellence and innovation,” said Holmes, who started in the COO position this month. “I

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Clio

AUGUST 14, 2024

At a certain point in your career, you may become interested in another area of law. Switching practice areas in law is certainly possible. For lawyers who want to change their area of practice, we spoke to Alycia Kinchloe of Kinchloe Law. Of course, there’s more to switching practice areas in legal than reading up on case law.

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Legal Tech Monitor

APRIL 13, 2023

If you haven’t heard of this product, she wrote about it in the January/February issue of the ABA’s Law Practice magazine. Although, that could be because Kenton Brice of the University of Oklahoma College of Law and the ABA TECHSHOW Planning Board had red Oklahoma ribbons printed so that he could add them to our badges.

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Attorney at Work

JANUARY 11, 2022

For example, Attorney at Work’s Top 20 Articles of 2021 captures the zeitgeist of what’s on the minds of small law firms. Legal research tasks used to fall into one of three groups with time as the limiting factor — doable by any law firm, doable only by large firms such as 50 state surveys, and impossible.

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lennyesq

JUNE 25, 2024

Dear Lenny, Thanks for your note about Claude, whom I’m using to help me research a family estate planning problem (what to do if there are no grandchildren) Claude is my pal. I really appreciate you taking the time to verify the citations I presented – it’s the only way I can improve and become a more reliable assistant.

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Martindale-Avvo

FEBRUARY 28, 2024

Legal marketing is an essential process to build and maintain a successful law practice. It starts with a legal marketing plan. Once you’ve decided how to market your practice, you need to execute that plan. Once you know your goals, you can develop your plan around them. For consumers, that’s a lot of choices.

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Lawmatics

OCTOBER 22, 2024

Imagine you're scrolling through social media, and an ad for a law firm grabs your attention. That’s the power of smart advertising, and it’s what every law firm needs to compete in a fast-paced market. It’s a question that more law firms are asking, especially as clients’ expectations for accessibility and service continue to rise.

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Lawmatics

JULY 9, 2024

Legal intake is important because it often forms a potential client’s impression of a law firm. If so, a law firm client intake process flow chart that outlines the steps can help streamline your process. Family law intake form. Estate planning intake form. What is a client intake form?

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Lawmatics

JUNE 25, 2024

The client intake process in a law firm typically requires the use of an intake process template. Some law firms use just one template for the entire legal client intake process. What is the intake process for a law firm? A law firm’s intake process definition shouldn’t be one-size-fits-all. For example: Corporate law.

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Legal Tech Monitor

DECEMBER 4, 2023

As you will see from the ballot, you may vote for your top-five favorites or five times for top favorite, or any other mix of five votes. The substantial amount of time lawyers spend drafting documents during litigation. Elevator Pitch: AltFee revolutionizes law firm pricing by offering a foundation for alternative fee structures.

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Dennis Kennedy

OCTOBER 6, 2022

Law has long been characterized as a “conservative” profession. At the same time, legal work often is creative, innovative, and forward-thinking – on legal matters, but much less so on the actual practice of law, new business models, and big ideas about the practice itself. Legal Exceptionalism. Catastrophizing.

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Justia Legal Marketing & Technology blog

JANUARY 20, 2023

Some of them contain 50-state surveys that track variations in state laws on a key issue. Family Law Matters involving domestic relations tend to have high stakes, financially and emotionally. The Family Law center provides an overview of three core topics within this area: divorce , child custody and support , and adoption.

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