Episode 14: Barry Solomon on Legal Marketing and Technology
Technically Legal
SEPTEMBER 21, 2018
In Episode 14 we talk to Barry Solomon, lawyer, former BigLaw CMO (Chief Marketing Officer) and current President of Foundation Software Group. Foundation develops experience management software for law firms. Barry distinguishes marketing from business development and explains how the two should work together. Barry says the key to good business development is to really listen to clients about their needs.
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