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Next Level Strategy: How Law Firms Should be Using Google Ads

Rocket Matter

High competition Practice areas like personal injury law are the most competitive niches in Google Search. Many personal injury lawyers and law firms also advertise for the same keywords. When people first realize they have a legal problem, they use broad search terms like "Do I need a personal injury lawyer?"

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Navigating the Legal AI Ecosystem: Tools, Trends, and Adoption

Clio

Client service AI AI-powered tools can help law firms be more responsive and offer better service to clients without taking up staffs administrative time. AI chatbots can be used on law firm websites to answer routine questions (such as the firms business hours) and assist with client intake processes.

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6 Effective Lead Generation Strategies for Attorneys in 2024

Rocket Matter

Learn how big tech has changed the legal industry Free Guide The Small Firm’s Guide to Big Tech While any change in how you operate your law office can feel overwhelming, there’s never been a better time to start migrating your office structures online.