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Get free e-book How do you make your firm the go-to choice for clients? The answer lies in your lawfirm branding. A lawfirms brand is an identity that communicates your expertise, builds trust, and sets you apart from competitors. Encourage attorneys to blog, Tweet, and speak at conferences. Heres how: 1.
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Email communications are a cornerstone of running a modern lawfirm. According to the American Bar Association, 41% of lawfirms use email marketing. As one of the most commonly used lawfirm marketing tools, emails are expected by clients as part of their legal experience. once a month).
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A “lead” is a prospect or potential client for your lawfirm. In the simplest terms, it’s someone with a legal issue relevant to the services you provide who is interested in learning about how your firm can help solve their issue and has somehow shared their contact information with you.
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