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The topics that are covered by your various organizations serve as suitable information that can be converted into a blog post or social media update. Keep in mind that these organizations are also a great resource for staying current on industry news and trends. Want to learn more?
Plan blog posts, social media updates, newsletters, and webinars. LinkedIn is the leading social media platform for the legal market, but Facebook can also be important to law firms with a business-to-consumer (B2C) model. You might even consider using paid ads to reach a wider audience. Develop a Content Marketing Calendar for September.
Write a Valentine’s Day-themed blog post. Partner with a local business. A florist is one easy choice. Perhaps offer a bouquet of roses in your reception area for visitors, team members and their families to enjoy. This option works best for law firms that serve consumers, like family law or trust and estate law marketing.
You might include links to an attorney bio page, a blog article, an event sign-up page, a law firm brochure, or a court document. Open rates can be improved with a strong subject line, law firm brand awareness, and a reputation for delivering valuable content.
Your content not only describes what your law firm is about but can work to attract more potential clients via social media, search engines, and blog posts. Content Marketing : Great content is a cornerstone of any successful law firm marketing strategy. Plus it is free!
Blog Posts = 2 points each. Law Firm Newsletter = 3 points each. If you published 10 newsletters, your score = 30. Your current clients represent 100% of your revenue base, so staying in touch with them is essential. If you published 12 original articles, your score = 24.
Building an engaged audience for your law firm through social media channels like LinkedIn and blog marketing is essential in today’s digital landscape. These are good topics to write about in social media as well as more in-depth blog articles. Another way to approach writing on legal topics is to use the FAQ approach.
Many of these consequences involve the division of money and property. The Divorce center describes how various assets may be divided , from real estate and businesses to intellectualproperty. The Workers’ Compensation center provides a 50-state survey of key issues in these claims.
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