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How Attorneys Can Use Legal Data for Strategic Law Firm Positioning

Attorney at Work

Using legal data for strategic law firm planning is no longer reserved for BigLaw. For law firms, it’s critical to gather intelligence about real-time trends that are creating sharp and sudden changes as well as longer-term trends affecting the overall health of your markets. Long-Term Trends.

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Law Firm Client Communication: Best Practices and Strategies

MatterSuite

Here are some basic rules for successful communication with law firm clients: Enhancing a case outcomes It is common for attorneys to be more focused on a certain field of law. Developing your interpersonal skills It is very important since clients are not coming to you for everything they need to know about the law.

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The Shape of Things to Come (Our Fearless Prediction)

Colin S. Levy

And if clients refuse to pay for humans to handle routine work, what will that mean to a law firms bottom line? Weve heard all of the fears about GenAIs use in the practice of law. Imagine a world in which a law firm has figured out a way to use GenAI to do simple tasks quickly and well. We dont think so.

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Understanding the User Journey to Attract More Leads – Part One

Justia Legal Marketing & Technology blog

Did you know that potential clients don’t always land on your law firm’s homepage first? They might discover your site through a page explaining DUI laws, a blog post about child custody, or even a video testimonial from a past client. They’re comparing different law firms and looking for the right fit.

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6 Essential Emails Your Law Firm Should Be Sending

LawSites

Email communications are a cornerstone of running a modern law firm. According to the American Bar Association, 41% of law firms use email marketing. As one of the most commonly used law firm marketing tools, emails are expected by clients as part of their legal experience. Who should my law firm email?

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Justia Ask A Lawyer by the Numbers: First Quarter 2023

Justia Legal Marketing & Technology blog

Lawyers interested in learning more about how Justia Ask A Lawyer can help their law firms grow should take a look at our previous Justia Onward post about the benefits of Justia Ask A Lawyer as a tool to reach clients.

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Do Law Firms Need SEO?

Lawmatics

Considering that 38% of clients initiate their search for legal assistance online ( Finances Online ), if your law firm isnt on that first page, youre practically invisible. Thats the power of digital marketing for law firms, and at the heart of it lies SEO (Search Engine Optimization). What Is SEO for Law Firms?