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Finding the True Purpose of Your Law Firm Website

Justia Legal Marketing & Technology blog

In today’s digital age, a website is no longer a luxury; it’s an essential tool for law firms. A law firm website’s purpose defines its reason for existence. Enhance Brand Awareness: Build your brand’s reputation and visibility by positioning your law firm as an industry leader.

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AI & Search and How to Optimize Your Law Firm Website for the AI Search Era

Justia Legal Marketing & Technology blog

In this blog, we’ll discuss five tips to optimize your law firm website for AI-powered search. AI-powered search engines typically cite sources by displaying links to the original websites or articles used to generate the answer. This gives users transparency and lets them easily verify the information.

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Branding to Combat Pricing Pressure: Why Lowering Fees Isn’t the Answer for Law Firms

Attorney at Work

Law firms face increasing pressure to justify their fees as more price-sensitive clients turn to ALSPs or expand their in-house legal teams. Instead of engaging in a price war, the author of LinkedIn for the Savvy Executive: Promote Your Brand with Authenticity, Tact, and Power, says investing in law firm branding is a wiser strategy.

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Law Firm Cybersecurity: Updates from the Breach, A New Primer

Attorney at Work

Securing your law firm is like eating an elephant its a massive challenge that cannot be tackled in one bite or alone. This primer covers the reality of law firm cybersecurity breaches costs, incident response, data recovery, backups and essential security steps.

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Law Firms Groaning at the Need to Incorporate Generative AI into Cybersecurity

Attorney at Work

The post Law Firms Groaning at the Need to Incorporate Generative AI into Cybersecurity appeared first on Articles, Tips and Tech for Law Firms and Lawyers. In a never-ending game of cat and mouse, cybersecurity companies are using AI to help combat the worlds increasingly sophisticated cyberattacks.

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Law Firms Gear Up To Battle Deepfakes

Above the Law - Technology

note: This is the latest in the article series, Cybersecurity: Tips From the Trenches, by our friends at Sensei Enterprises, a boutique provider of IT, cybersecurity, and digital forensics services. The Rise of Deepfakes While lawyers have certainly been aware of deepfakes for years, everyone was fighting malware infections.

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What Law Firms Need To Know About Building A Modern and Secure Data Infrastructure

Above the Law - Technology

Law firms are awash in data. Yet relatively few firms know how to responsibly protect and leverage that data — let alone have the data infrastructure needed to achieve that. “But where do law firms start? “But where do law firms start?

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