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Justia Webinars: Google Analytics 101: Maximizing Your Website Traffic’s Potential

Justia Legal Marketing & Technology blog

Google Analytics doesn’t have to be a mystery, and in this day and age where decisions are driven by data and marketing – knowledge is power. Whether you are a seasoned lawyer with marketing expertise or a legal novice just starting out, any time is a good time to learn how you can elevate your law firm SEO.

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Exclusive: SurePoint Technologies Acquires ZenCase to Expand Practice Management Capabilities

Above the Law - Technology

Legal technology company SurePoint Technologies has acquired the legal practice management company ZenCase in a strategic move aimed at enhancing SurePoint’s practice management offerings for mid-sized law firms.

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Understanding the User Journey To Attract More Leads – Part Two

Justia Legal Marketing & Technology blog

Now, let’s dive into the practical side: How can we leverage tools like Google Analytics and Google Search Console to analyze user behavior and make data-driven decisions? In Google Analytics, it’s the first page a visitor sees when arriving from a search engine query. Optimizing landing page content for your audience.

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What Law Firms Need To Know About Building A Modern and Secure Data Infrastructure

Above the Law - Technology

Law firms are awash in data. Yet relatively few firms know how to responsibly protect and leverage that data — let alone have the data infrastructure needed to achieve that. “But where do law firms start? “But where do law firms start?

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LexisNexis Survey Reveals Seismic Impact of Generative AI on Law Firms and Corporate Legal Standards

Legal IT Professionals

LexisNexis ® Legal & Professional, a leading global provider of information and analytics, today released results from a survey of senior leadership at top U.S. law firms and legal professionals at Fortune 1000 companies.

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Optimizing Your Law Firm with Data-Driven Strategies

Legal Talk Network

Many lawyers today are not adequately prepared to tackle the challenges they face when it comes to law firm optimization, especially with the limited focus that law schools place on the business of law. So, what’s the key to optimizing your law firm? The team at Law Firm 1 says, “Trust us.

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SEO for Family Law Firms: Boost Your Online Presence

Clio

Your family law firm works hard to help clients navigate some of their most challenging transitions. But if your firm doesn’t come up when a potential client searches for “divorce lawyer near me” or “child custody attorney in Atlanta” online, you might miss out on connecting with someone who really needs your expertise.