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2023 is off to a strong start – Wisedocs is thrilled to announce we will be attending and sponsoring events in legal, insurtech and insurance, workers’ compensation , risk mitigation, and more across North America this year. For our first conference of 2023, the Wisedocs team will be exhibiting at ABA TECHSHOW 2023.
As an outsourced law firm marketing director, I’ve had the privilege of working with hundreds of law firms across the country. In the spirit of giving thanks this November, I’d like to share some tips on how law firms can structure their marketing efforts to enhance client retention, account acquisition, and lead generation.
2024 is just around the corner, and lawyers as well as law firm marketers are planning their marketing strategies for the new year. But first, it can be worthwhile to look back at the year in review and see how well your law firm performed by taking the 2023Law Firm Marketing Test. Law Firm Newsletter = 3 points each.
There are many opportunities in December for law firm marketing activities designed to thank clients, celebrate staff, and plan for the New Year. Listed below are a variety of law firm marketing ideas for you to use, from parties to gift giving. Holiday Gift Giving Should you give your law firm clients a gift?
2023 is off to a strong start – Wisedocs is thrilled to announce we will be attending and sponsoring events in legal, insurtech and insurance, workers’ compensation , risk mitigation, and more across North America this year. For our first conference of 2023, the Wisedocs team will be exhibiting at ABA TECHSHOW 2023.
Help pick the 15 legal tech startups that will get to compete at the seventh-annual Startup Alley at ABA TECHSHOW 2023. 3, 2023, AT 11:45 P.M. We currently use this to offer lead generation services to law firms, but we love the potential for other use cases. We don’t want to change the law.
The slow pace of August is an ideal time to recharge your law firm marketing plans for the September back-to-work season. Encourage satisfied clients to refer their associates, friends, and family to your law firm. Allocate your law firm marketing budget wisely. a national law firm marketing agency. Analyze Your Budget.
For law firms, it can be a time to create a new 2024 law firm marketing plan. Digital marketing, starting with social media, forms the basis for many law firm marketing initiatives now. Listed below are a few January highlights that law firms can use as talking points. New Year, New Laws. New Year Resolutions.
Law firms that want to enhance their communications with clients and prospects on social media can now activate LinkedIn Page Messaging, a new feature that can be used on a law firm’s LinkedIn company page. The ability for prospects and other interested parties to communicate with your law firm directly on LinkedIn is a major benefit.
Here are some law firm marketing techniques that can help you leverage your membership groups to attract new clients and referral sources. This is an excellent law firm marketing strategy to showcase your expertise and connect with potential clients. a national law firm marketing agency. Legal Expert Connections, Inc.
In our recent article titled, “ Law Firm Marketing: What to Include in a Client Newsletter ,” we talked about what to include in monthly marketing communications to keep your clients engaged. Measuring the success of your law firm newsletter is the next step in evaluating the effectiveness of your marketing communications campaign.
Law firm marketing in February is an expression of love. This is a fast and easy law firm marketing choice. This option works best for law firms that serve consumers, like family law or trust and estate law marketing. The author is available to discuss marketing programs for your law firm. Call 561-266-1030.
Your current clients represent 100% of your law firm revenue, so it is important to reinforce your business and personal relationships on a consistent basis. This type of story always makes a good opening article for your law firm client newsletter. a national law firm marketing agency. Holiday greetings.
Here are five tips for law firm marketing on LinkedIn, with a focus on how to engage with clients effectively. Your law firm marketing success on LinkedIn works best when you connect to others who you trust, since they will have access to your personal contact information. Create and share valuable content.
Prospective clients looking for a new law firm want to know answers to obvious law firm marketing questions like, “Who are you and what can you do for me?” Take the time to explain the cyber practices and industry standards followed within your law firm. Note: We can provide a sample law firm resume on request.)
LinkedIn is a powerful social network tool that can accelerate any law firm marketing plan. Yet why is it that there are still many attorneys and law firms that fail to take advantage of this free business development opportunity? Why let another law firm go after your accounts? a national law firm marketing agency.
A professional website is one of the most important law firm marketing tools for new business development. A law firm website will work around the clock to direct qualified prospects to your website from within your local community, across the country, or even internationally. a national law firm marketing agency.
Law firm marketing with LinkedIn creates a powerful platform for professional networking and business development. Below are some common errors to avoid in law firm marketing with LinkedIn. For example, you might use “Partner at ABC Law Firm,” or “Employment Lawer in Michigan.” a national law firm marketing agency.
Building an engaged audience for your law firm through social media channels like LinkedIn and blog marketing is essential in today’s digital landscape. This article outlines a simple five-step strategy to create compelling content for your law firm marketing on LinkedIn, with a focus on content for your company page.
Plaintiff law firms are flooding television channels and digital media platforms with ads, seeking clients for personal injury and product liability cases. The Numbers Speak: Ad Spending on the Rise In 2023, nearly 800,000 television advertisements were dedicated to mass litigation, amounting to a cost of over $160 million.
We celebrate Women’s History Month by acknowledging some remarkable female figures who have made significant contributions to the field of law: Sandra Day O’Connor (1930-2023): The first woman to serve on the Supreme Court, O’Connor paved the way for future generations of female jurists. a national law firm marketing agency.
Article writing is an excellent law firm marketing strategy for many attorneys, especially if the thought of making a speech causes you to break out in a cold sweat. Article writing can be just the start of a successful law firm marketing campaign. a national law firm marketing agency. Legal Expert Connections, Inc.
“Florida lawyers may use generative AI (artificial intelligence) in the practice of law but must protect the confidentiality of client information, provide accurate and competent services, avoid improper billing practices, and comply with applicable restrictions on lawyer advertising.” the “best” lawyers).
If your law firm marketing plan includes email marketing (and it should!), Law firm email senders are advised to follow these Internet Message Format standards for emails. If you are interested in learning more about Constant Contact email services for your law firm’s email marketing plan, click on the link to visit Constant Contact.
Attracting new law firm clients in 2024 is a top priority for most attorneys, second only to retaining existing customers. Law firm client acquisition is our theme for this month. When looking for the best way to get new law firm clients, it is important to identify the different channels that a prospect can use to find your law firm.
In the survey, 92% of respondents said that uncivil/unprofessional behavior makes the practice of law less satisfying, 90% said it harms public/client confidence in the profession, and 62% said it discourages diversity in the profession. The survey and focus groups are anticipated to be administered in late 2023. Dahlin, P.C.;
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